MySwap – Branding, UX/UI & Web Design
MySwap is a digital platform designed to make peer-to-peer item exchanges seamless, sustainable, and community-driven. I developed the concept, branding, UX/UI design, and website to bring this vision to life.
Designing a Circular Economy
The goal of MySwap is to create an easy and engaging way for users to trade items instead of discarding them, promoting sustainability and reducing waste. To achieve this, I focused on a user-friendly experience that makes swapping effortless and rewarding.
Key Design Elements
Brand Identity
I crafted a fresh, modern brand that reflects the values of sustainability, trust, and community. The color palette and visuals evoke eco-consciousness with a tech-forward feel.
App UX/UI Design
I designed an intuitive interface that allows users to browse, list, and trade items with ease. The UX prioritizes clarity, accessibility, and a smooth swapping process.
Website Design & Development
he MySwap website serves as both an informational hub and a web-based platform for trading. I created a responsive, visually engaging design that aligns with the app’s aesthetic.
Concept & Strategy
Beyond visuals, I developed a comprehensive product strategy, mapping out user journeys, wireframes, and key interactions to ensure a seamless experience from start to finish.
Bringing Sustainability to Life
MySwap is more than an app—it’s a movement toward mindful consumption and resource sharing. Designing a platform that blends technology with sustainability was an exciting challenge, and I’m proud to have shaped both its identity and user experience.